Wipe Out [who made the first Aloha Shirt?]

 




Ellery J Chun was born in Honolulu in 1909. He graduated from Punahou School in 1927, then went on to Yale University where he graduated in 1931 with a degree in Economics.


Returning to Honolulu, he was the owner of a Chinatown dry goods shop at 36 North King Street, that he renamed King-Smith Clothiers (the store was named after its location, near the intersection King and Smith Streets.)

With the great depression underway, he looked for ways to increase business; he got the idea to promote a local-style shirt.  Using leftover kimono material, he patterned a shirt after the plantation workers' palaka shirt (short sleeved, un-tucked square bottom.)  They had a few dozen made and hung them in the window.

He called them "Aloha Shirts."

“Since there was no pre-printed Hawaiian fabric around, I took patterned Japanese yukata cloth and had a few dozen short-sleeve, square-bottomed shirts made up for me. I put the shirts in the front window of the store with a sign that said Aloha Shirts.’ They were a novelty item at first, but I could see that they had great potential.”  (Chun, 1987 Interview, Star-Bulletin)

They started small, having a few dozen bright printed Hawaiian patterns with hula dancers, palm trees and pineapples.  His store became a mecca for a wide range of customers.

In 1936, Chun registered the "Aloha Shirt" trademark.
"It turned out well."


[also from above linked site this below]

Melville had a brief stay in Hawaiʻi.

In 1843, he spent four months in HawaiÊ»i; at some point early in his stay he worked in a Honolulu bowling alley as a pinsetter.  He also spent time beachcombing in Lāhainā.

He describes surfing in passages of Mardi and a Voyage Thither (his first pure fiction work – reportedly based on his travels linked to his brief stay in the Islands:)
“Past the break in the reef, wide banks of coral shelve off, creating the bar where the waves muster for the onset, thundering in water bolts that shake the whole reef till its very spray trembles. And then is it that the swimmers of Ohonoo most delight to gambol in the surf.”

“For this sport a surfboard is indispensable, some five feet in length, the width of a man’s body, convex on both sides, highly polished, and rounded at the ends. It is held in high estimation, invariably oiled after use, and hung up conspicuously in the dwelling of the owner.”

“Ranged on the beach, the bathers by hundreds dash in and, diving under the swells, make straight for the outer sea, pausing not till the comparatively smooth expanse beyond has been gained. Here, throwing themselves upon their boards, tranquilly they wait for a billow that suits.”

“Snatching them up, it hurries them landward, volume and speed both increasing till it races along a watery wall like the smooth, awful verge of Niagara. Hanging over this scroll, looking down from it as from a precipice, the bathers halloo, every limb in motion to preserve their place on the very crest of the wave.”

“Should they fall behind, the squadrons that follow would whelm them; dismounted and thrown forward, as certainly would they be run over the steed they ride. ’Tis like charging at the head of cavalry; you must on.”

“An expert swimmer shifts his position on his plank, now half striding it and anon, like a rider in the ring, poising himself upright in the scud, coming on like a man in the air.”

“At last all is lost in scud and vapor, as the overgrown billow bursts like a bomb. Adroitly emerging, the swimmers thread their way out and, like seals at the Orkneys, stand dripping upon the shore.”  (Herman Melville)


              

Yamaha OR Fender [Acoustic] ? I can't decide between them..

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